Scaling the Next Wave of African Travel Tech
From zero to traction, I partner with Founders building software & AI solutions for the African hospitality & travel - helping them land the right partnerships and grow faster.
make African travel tech-ready and its destinations unmissable.
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Im an Advisor, Mentor, Business Owner. Above all, I’m a natural connector who loves hospitality and technology. My sweat spot is discovering new solutions and giving them their moments to shine and become the next big thing.
I genuinely love working jointly with ambitious founders find their footing and scale. Working with startups and help them become regional and global champions is my drive.
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My network is your shortcut.
Instead of cold outreach and wasted meetings, I connect you directly to the right people across the African and international travel and hospitality ecosystem.
I open the door. Then I help you walk through it; navigating conversations, structuring the right alliances, and making sure every partnership matures into something that actually drives growth and win-win collaborations.
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I work with African and international Travel & Hospitality softwares & AI tech.
My network spans across both private and public sector; governments & tourism boards, tech founders, investors and influencers who share the vision of positioning African markets as the next major hubs for tourism.
AFrican travel is
the next big thing.
81M visitors to Africa
2025 - fastest growing region
$36B projected market
by 2030 at 7.3% CAGR
+104K rooms under development
+13% YOY Growth in the pipeline
More people are travelling to and within Africa — and they're spending. On accommodation, experiences, transport, and the services that make a trip memorable.
That demand is creating an urgent need for connected technologies that powers it all: booking platforms, property management systems, payment solutions, distribution tools. Across 10 priority markets offering average daily rates between $70 and $300, the infrastructure to serve this growth is still being built — which is exactly where the opportunity lives.
For travel tech startups, this isn't a crowded market to fight for scraps in. It's an expanding one, with real room to build, scale, and win.
What does it mean?
african startups build infrastructure for contexts global companies ignore.
And the ones that win don't do it alone. They find the right partners, open the right doors, and turn local insight into global momentum.
I help African Tech entrepreneurs looking to grow put the right partnerships in motion.
From building the right alliances all the way to a successful go-to-market — laying every foundation for scalable, sustainable growth.
My approach:
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Own your narrative.
Outdated narratives have cost Africa too much for too long. The right story changes everything — especially when it comes to attracting the partners, buyers, and allies who will help you grow.
It's time to build yours. To articulate what you do well, what sets you apart, and how you intend to compete — deeply rooted in your strategy, your goals, and where you're headed. Your future buyers and best partners haven't found you yet. That starts with building trust and credibility — intentionally, consistently, over time.
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Develop your partnerships strategy.
Great partnerships don't happen by accident — they're engineered. Together, we develop an honest roadmap for partnership development, tied directly to your business strategy, capabilities, and stage of growth.
This includes mapping the relevant ecosystem in your market, identifying the right profiles to target, and building a prioritised, actionable plan that turns partnership ambitions into a structured path forward.
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Open the right doors.
Once we've mapped your ecosystem, I make warm, targeted introductions through my existing network across both private and public sectors. From governments and tourism boards to accelerators, tech founders, and global influencers — these are the people who can amplify your vision, accelerate your growth, and turn your solution into a movement.
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Build partnerships that last.
Signing a deal is just the beginning. Sustainable growth comes from what happens after — internal alignment across all stakeholders, clear roles for every team member, and the operational readiness to deliver on every commitment you make.
We put in place the systems and processes to manage, nurture, and scale strategic partner relationships over time — moving beyond the contract stage into mature, win-win collaborations that become a real opportunity for your business.
About
Co-Founder of Bond Agency, I consider myself to be a determined, hands-on leader with 10 years of experience in fast-paced startup environments — including Mews — known for building growth and strategic b2b partnerships that scaled leading brands in Hospitality Tech across EMEA.
I also mentor at the Unicorn Factory Accelerator Program in Lisbon, where I support the next generation of founders in unlocking growth through ecosystems and collaboration.
Today I position myself as a strong advocate for the African travel tech ecosystem — championing a more connected, diverse, and innovation-led future for the continent.
Testimonials
Big ambitions need the right partnerships.
Book a call and let's get to work.